Logos and Data Sourcing

Logos and Data Sourcing

To ensure clarity of reporting, VOZ data must be sourced and clearly labelled including date, daypart, demographic, market, metrics and data type (Overnight, Consolidated 7/28 or When Watched). Detail should also be included on whether data is broadcast TV, BVOD and/or Total TV.
Whenever VOZ data is cited or published, OzTAM must be credited as the source. For example:

Data copyright © OzTAM 2025 [reporting details as above]

VOZ, OzTAM and specific data logos may also be included in sourcing and footnotes, with logos available for download below.

Overnight Data

Reports viewing of broadcast TV and BVOD content for the previous day’s broadcast schedule watched as they were broadcast (‘Live’) or were recorded and played back by 2am (‘As Live’) and/or streamed live or on demand.

Consolidated 7 Data

Reports viewing of broadcast TV and BVOD content within 7 days of the original broadcast including ‘Live’, ‘As Live’, ‘Timeshift to 7’ and/or streamed live or on demand.

Consolidated 28 Data

Reports viewing of broadcast TV and BVOD content within 28 days of the original broadcast including ‘Live’, ‘As Live, and ‘Timeshift to 28’ and/or streamed live or on demand.

When Watched Data

Reports viewing to broadcast TV and BVOD content at the time it was actually viewed.

OzTAM

OzTAM is Australia’s official source of TV audience measurement. This logo can be used whenever OzTAM/VOZ data is quoted.

VOZ

The VOZ Total TV service delivers the industry’s trading currency for broadcast viewing on TV sets and granular BVOD viewing on connected devices. This logo can be used whenever OzTAM/VOZ data is quoted.