/ Insights / VOZ Total TV Viewing Report – H1 2025
The VOZ Total TV Viewing Report provides insights into Australian free-to-air Total TV consumption, analysing the billions of minutes of content viewed across broadcast TV and BVOD. It presents key trends in an accessible format to support the industry, while also demonstrating the depth of data available within the VOZ database.
This H1 2025 edition is based on data from 29 December 2024 – 28 June 2025.
In Q1 2025, Australian’s consumed over 16.2 billion minutes of free-to-air (FTA) content on average each week, with BVOD accounting for 14% of total viewing – driven primarily via connected TV usage. Each week, broadcast TV or BVOD reached 71% of Australians, with 11% of total viewing exclusive to BVOD. BVOD continues to be driven […]
In Q1 2025, Australian’s consumed over 16.2 billion minutes of free-to-air (FTA) content on average each week, with BVOD accounting for 14% of total viewing – driven primarily via connected TV usage. Each week, broadcast TV or BVOD reached 71% of Australians, with 11% of total viewing exclusive to BVOD. BVOD continues to be driven […]
VOZ reveals the complete picture of Total TV viewing in 2024
In 2024, Australians consumed more than 15 billion minutes of broadcast content each week, with BVOD (Broadcast Video on Demand) accounting for 12% of total network viewing, primarily via connected TV. Each week, 72% of Australians were reached by broadcast TV or BVOD, with over 10% of viewing exclusive to BVOD. BVOD consumption continues to […]
VOZ reveals the complete picture of Total TV viewing in 2024
In 2024, Australians consumed more than 15 billion minutes of broadcast content each week, with BVOD (Broadcast Video on Demand) accounting for 12% of total network viewing, primarily via connected TV. Each week, 72% of Australians were reached by broadcast TV or BVOD, with over 10% of viewing exclusive to BVOD. BVOD consumption continues to […]