The VOZ service delivers a national Total TV database.
· National covers all metropolitan and regional TV markets (including overlap areas) as well as the new regional aggregate market, ‘Rest of Australia’.
o Rest of Australia refers to all other regions of Australia outside of the existing OzTAM and Regional TAM markets, including the combined TV markets of Darwin, Remote Central + Mt Isa, Griffith, Mildura, Spencer Gulf (Port Pirie/Broken Hill) and Riverland/Mt Gambier.
· Total TV covers broadcast TV and BVOD across all screens (TV sets, computers, tablets and mobile phones).
The database produced from the VOZ service brings together this national Total TV activity for analysis via OzTAM VOZ Gold Standard accredited software.