Total TV Weekly ‘When Watched’
Cumulative Reach

report header image
Week 02 04/01/2026 to 10/01/2026
Total TV sort-icon
Broadcast TV Only
BVOD Only
Both
Reach %
UE
DemographicsBroadcast TV +
BVOD National
NationalMetroRegionalNationalNationalBroadcast TV
Only National
BVOD Only
National
Both
National
Total TV
National
National
Total People19,272,00010,443,0006,972,0003,953,0003,268,0005,561,00037%12%20%69%28,068,000
People 25-547,983,0003,523,0002,506,0001,171,0002,041,0002,418,00030%17%21%68%11,670,000
People 16-395,166,0002,535,0001,855,000783,0001,564,0001,066,00027%16%11%54%9,539,000
Grocery Shoppers13,126,0006,287,0004,103,0002,465,0002,320,0004,519,00037%14%26%77%17,092,000