VOZ Overview
User Guides & Explainers
Universe Estimates
Coverage Map
Calendars
FAQs
Glossary
Total TV Weekly ‘When Watched’
Cumulative Reach
Total TV  | Broadcast TV Only | BVOD Only | Both | Reach % | UE | ||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| Demographics | Broadcast TV + BVOD National | National | Metro | Regional | National | National | Broadcast TV Only National | BVOD Only National | Both National | Total TV National | National |
| Total People | 18,387,000 | 12,272,000 | 8,119,000 | 4,722,000 | 2,324,000 | 3,792,000 | 47% | 9% | 14% | 70% | 26,265,000 |
| People 16-39 | 4,820,000 | 3,130,000 | 2,219,000 | 1,041,000 | 968,000 | 721,000 | 36% | 11% | 8% | 55% | 8,718,000 |
| People 25-54 | 7,348,000 | 4,426,000 | 3,036,000 | 1,576,000 | 1,301,000 | 1,621,000 | 41% | 12% | 15% | 68% | 10,763,000 |
| Grocery Shoppers | 12,036,000 | 7,821,000 | 5,107,000 | 3,073,000 | 1,442,000 | 2,773,000 | 49% | 9% | 17% | 75% | 16,044,000 |
