Find the latest VOZ news & updates

Posted on 9th September 2024, in VOZ News Australian television measurement body, OzTAM, has unveiled refreshed branding for the organisation and its groundbreaking Total TV audience measurement solution, Virtual Australia (VOZ). The updated visual identity marks a period of significant momentum and continued evolution across the business. The new branding includes an evolution of the […]

Posted on 27th May 2024, in VOZ News VOZ has reached a new milestone in its journey towards delivering the most complete picture of TV viewing with the latest version update including Kayo Sports within the measurement of Subscription TV, with back data available to July 30 2023.   This latest VOZ release also incorporates […]

Posted on 25th July 2024, in VOZ News -Industry unites behind VOZ currency launch- A new era in audience measurement arrives with the announcement today that Virtual Australia (VOZ), the most complete picture of Total TV viewing, will become Australia’s trading currency from 29th December 2024*. This significant milestone in audience measurement enables trading on truly […]

Posted on 6th December 2023, in VOZ News -Software developers now attaining VOZ Gold Standard accreditation–Industry commences embedding VOZ in systems and workflows inpreparation to transact on VOZ data- Virtual Australia (VOZ), Australia’s world-leading, all-screen Total TV viewing and campaign performance solution, has entered the final phase of the collaborative journey towards VOZ becoming Australia’s […]

Virtual Australia (VOZ) – the most accurate picture of Total TV viewing, combining broadcast content watched on all screens, anytime, anywhere in one data set, today launches daily Overnight viewing data – a milestone on the collaborative journey towards VOZ becoming Australia’s Total N reporting standard and trading currency. VOZ Total TV delivers the clearest […]